5 Best Promotional Products to Give Away at Sporting Events


Local sporting events are a terrific venue to gain exposure for your brand. By giving away useful promotional products, you’ll improve the comfort of sports fans and foster team spirit. You can bank on a wide range of demographics at sporting events, but attendees are united by their support for the town’s favorite team.

According to PPAI 79% of people research a brand after receiving a promotional product. Keep fans buzzing about your company long after the game has ended by investing in trendy promotional products prominently featuring your logo.

Rally Towels


There are only a couple of minutes left in the game and the high school basketball team is only down by single digits. Fans get to their feet, rallying each other with favorite chants and colorful rally towels. Distributing rally towels at sporting events adorned with your logo is one of the smartest ways to get your promotional products seen by everyone in the gym or stadium. Stick to team colors so fans will use them again and again. Value-priced rally towels are available in a dozen color options with a full color imprint.

Custom Koozies


Most fans at games and rallies are going to get thirsty before they leave. In fact, many attendees prefer the tailgating festivities to the game itself! It’s the perfect time to show up early and distribute custom koozies featuring your logo. While potential customers are tailgating, you’ll help them keep their hands nice and warm while their beverages stay cool and insulated. Eco-friendly can coolers are constructed from post-consumer recycled material for minimal environmental impact.

Bottle Openers


Tailgating is inevitably going to involve opening a fresh six pack of beer and sharing it with friends. Bottle openers are some of the most budget-friendly promotional products for sporting events and if you target the right consumers, they will use a high-quality bottle opener for years. Our aluminum bottle and can opener also doubles as a key ring for maximum utility. Promote your brand affordably by ordering a promotional beverage key and opener, featuring an ultra-sturdy construction for less than two dollars apiece!
Drawstring Bags


Few promotional products will lead to more impressions than an all-purpose drawstring bag that attendees can take to future games, the gym, on a hike or while running errands. Customizable bags show off a fan’s team spirit while containing extra pockets and drink holders so all of their belongings fit conveniently inside. Certain sporting events – like NFL games – now have a see-through-bag-only policy. Get your brand noticed with a clear drawstring bag designed to meet current stadium safety standards.



Nothing can ruin a perfect outdoor game faster than blinding sunlight. While prepping for a major sporting event, many attendees neglect to bring sunglasses and dash to the spirit store for eye protection. Anticipate their needs by providing branded sunglasses near the gates of sporting events in your area. Our two-tone promo shades can match team colors while including space for a location screen print of your company name.

Talk to a HALO Account Executive now to design your own original promotional products for the next big game in your city.

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