Adding promotional products to your marketing mix takes more than a credit card and an order form. HALO Account Executives provide promotional product expertise and marketing insight to each client campaign. Because they know the power of promotional products, HALO Account Executives frequently develop “self-promo” campaigns for their own businesses.
Recently, HALO Account Executive Brett Wynn was recognized for his creative efforts on a self-promo mailer. The mailer won Brett a Gold Pyramid Award from the Promotional Products Association International (PPAI). The Pyramid Awards recognize outstanding use of promotional products by distributors.
What did Brett do to earn this prestigious award?
Brett developed custom boxes containing a stuffed monkey, a wrench, assorted promotional products and a full color card insert to promote his creativity to his clients. The metal crescent wrench was zip-tied to the right hand of the Monkey with an imprinted T-shirt. The monkey and wrench were placed in the bottom of the toolbox and the informational card was placed on the top of the cardboard insert shelf.
The boxes were hand-delivered to a very targeted list of prospects, the personal touch and creative design ensured that he would be remembered when he implemented his follow-up strategy.
Are you looking for a promo partner for your next branding project? Contact HALO to connect with a personal Account Executive like Brett who can help you find the perfect promotional item for your marketing campaign.