Category Archives: Promotional Event Marketing

JM&A Group Family Reunion Trip — Case Study

JM&A Group, one of the largest independent providers of finance and insurance services in the automotive industry, offers innovative solutions to help dealers boost their bottom-line profits. The rock-solid financial standing of JM&A Group has enabled them to prosper in … Continue reading »

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Walk a Mile in Their Shoes — Case Study

Heartly House Heartly House is an organization in Frederick County, Maryland, that provides comprehensive services to survivors of domestic abuse, sexual assault, and child abuse. These services include a 24-hour hotline, emergency shelter, counseling, legal representation, advocate services, professional education … Continue reading »

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3 Ways Giveaways Create Awareness for Your Brand

A few years ago, sixty percent of consumers with Internet access claimed they are more likely to buy products from brands they are familiar with, rather than take a chance on new brands. The implications of this innate buyer behavior … Continue reading »

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Generating Leads with Promotional Products

Many small business owners consider promotional products as mere branding tools that help keep visibility up within their target clientele. Word-of-mouth marketing is always helpful, but if that’s where you’re budgeting for promotional products you may want to reevaluate the … Continue reading »

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Getting Prepared for Your Next Trade Show

When you decide to host a booth at a trade show, a decent chunk of your marketing budget will be consumed by booth reservations, presentation costs and manpower. Trade shows can serve as perfect venues to acquire leads in your … Continue reading »

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