Types of Dog Promotional Items
According to the American Pet Products Association, the value of the pet industry is estimated at over 60 billion dollars. While a majority of the money spent is on food, pet supplies come in as the third largest expenditure for pet owners. An estimated 54.4 million U.S. households have a dog. You can tap into this large market with promotional pet products. From leashes to collars and bowls, different types of products appeal to different pets and their owners. Browse the list below for ideas on the types of products that might work for your business.
Leashes: If you run a veterinarian hospital or a kennel, consider adding promotional leashes to your marketing mix. Many times, pets will come in for surgery or a long weekend when their owners are away, and when it’s time to go home the owners don’t always remember to bring the leash back. A promotional leash with your hospital or kennel name will remind pet owners that they can trust you with their pet’s care.
Collapsible Water Bowls: Want to reach an active demographic? Add your branding to collapsible water bowls and give them to people who like to run and walk with their dogs. They usually come attached to a carabiner or some other clip that easily attaches to bags and leashes. Keeping active dogs hydrated isn’t always easy as many will continue to play until they are forced to stop. Collapsible water bowls help the pet’s companion ensure they stay hydrated.
Pet Poop Bag Dispensers: Park districts and neighborhood associations can promote a pet-friendly, clean neighborhood with branded pet bag dispensers. Most pet bag dispensers attach to pet leashes or bags with a carabiner clip so they’re always handy when needed.
Packaged Dog Treats: Dog treats can serve as both thank you gifts for owners and rewards for dogs. Animal shelters can send a package home with every adopted pet, and dog-training facilities can use them to congratulate new “graduates” of training regimens. If your company makes their own treats, consider ordering custom tins from HALO and filling them with your homemade treats.
Whatever type of product you choose, remember to check that it complies with U.S. safety regulations. Not every stuffed animal or ball is safe for your dog to chew on. HALO is a leader in product safety; ask your HALO Account Executive if you have any product safety questions.
Source: American Pet Products Association: http://www.americanpetproducts.org/press_industrytrends.asp