Promotional Phone Cases vs. Custom Tablet Cases
Trying to decide whether to incorporate a promotional phone case or custom tablet case in your marketing plan? As with any promotion, you should always step back and evaluate your target audience. Not every person who uses a smartphone uses a tablet. If you are hoping to attract a more generic audience, a promotional phone case may be the way to go. Because phones are smaller than tablets, promotional phone cases offer less space for branding, but recipients might prefer the less intrusive approach. People carry their phones nearly everywhere they go, and a phone case is often a reflection of personal style. Messaging should be brief. Think about what you’d like to show off on your own phone case. When choosing colors, remember your brand identity. Sometimes what’s trendy is off-brand, and it’s more important to be consistent with your brand if you want people to remember you later.
On the other hand, more and more people are using tablets every day. With the overabundance of promotional cell phone accessories, personalized tablet cases maybe just the thing you need to stick out in the crowd. Custom tablet cases give you more branding real estate so you could include your logo, a message and contact information if desired. If you are hosting an educational event or a business seminar, personalized tablet cases are sure to be a hit. Often for people on the road, tablets take the place of a personal computer as a quick, easy means of taking notes and accessing the internet. Attendees at these events will definitely put a custom tablet case to good use.